Toronto's Trusted SEO Company

The main objective of an SEO campaign is to rank your website for relevant keywords that people are searching for. It is crucial to identify all the high search volume keywords that you should be targeting to drive the highest quality and converting traffic to your website.

The best SEO experts use the latest tools and software to discover the keywords that will drive your business forward. They analyze and identify:

– The keywords that your website is currently ranking for
– The keywords that your competitors are currently ranking for
– New keyword opportunities that you should consider
– The most coveted ‘action keywords’ that have the highest intent for your service or product offering
– Long tail keywords and informational search queries that should be targeted via your blog content.

By using this approach, you can improve your website’s visibility and attract more potential customers to your business.

Our SEO experts and strategists use the keyword data to create a plan on how to target these keywords to your content and pages effectively. It may include refreshing or repurposing existing pages or creating new optimized pages from scratch. We take care of everything and make sure that your site architecture is set up for success.

Our ultimate goal is to target the most optimized page relevant to the keyword groups identified in the keyword research. This makes it easier for your users to navigate your site while also creating a roadmap for Google to crawl your content and rank you higher in search results.

On-page optimization is like a report card given by Google to your website. Google crawls your website to find relevant keywords. There are seven core elements of a webpage that Google evaluates and scores you on: Title Tags, Meta Descriptions, URL structure, Header Tags, Image Tags, Keyword Density, and Internal Linking.

These elements are evaluated at the page level, while site speed, mobile-friendliness, and a lack of broken links and 404 pages are evaluated at the site level. If you haven’t used targeted keywords in these elements, then your on-page optimization is not great.

We help you build a strong foundation for SEO and optimize your site to succeed. We research and map out content to create an SEO-friendly and highly optimized site. We ensure that all your links and keywords are used naturally and organically to protect the user experience while still optimizing the pages.

We use various popular SEO tools like ahrefs, SEM Rush, Moz, Screaming Frog, Sitebulb, GT Metrix, and Google PageSpeed Insights to deliver the most value and ensure that your site climbs the SERP’s.

Our specialty is link building, which we have been delivering for over a decade. Our clients appreciate the value we consistently provide in our guaranteed link building services. Our focus is on building high-quality and organic links that grab Google’s attention and result in sustainable SEO success for our clients. We do not use any shortcuts or tricks, but rather invest our time and effort into creating quality content with the help of our in-house writers. We then manually reach out to bloggers, media publications, and webmasters to earn high-quality links through relationship-building.

Over the years, we have built a vast network of bloggers, media publications, and webmasters. We leverage our strong relationships to deliver the best value in our link building efforts. We prioritize building relationships rather than just links.

Along with manual outreach and guest blog posting, we have tested and curated a master list of local directories, ensuring that your local business is listed on all of them. Our SEO experts continuously test and develop new link building techniques, and we incorporate them into your campaign as it progresses over time.